The challenge:

REaSoN Neonatal Conference is one of the largest and most well-known events in its field, annually attracting approximately 500 delegates. It has existed for over 30 years, and as it continues to grow and evolve, so too does its branding and marketing material.

Each year it needs a fully functioning website designed and managed along with a full set of marketing materials to go alongside the event. These include a programme, large scale banners and wayfinding signage along with digital marketing assets.

The branding must continue to include it’s original logo, along with the image of the baby and it’s signature dark green.